Connect your store to your Social Media Accounts

Create a shop, and Meta can harness the power of AI to help your customers connect with products that are right for them.

Meet your customers where they are

Improved product recommendations

Using Meta’s personalized shops experience, help your customers find products we think they’ll love and are more likely to buy.

Personalized consideration journey

Meta’s insights into customer behaviors help give your customers a shopping experience refined to help them find the information they need, fast.

Access to exclusive features

Tag products in posts and stories, highlight promotions on your shop and get detailed audience insights.


Compare and select the setup that best suits your business needs.

Shop and ads

Ads only


Advantage+ catalog ads

Meta Pixel and Conversion API

Ads performance analytics

Offers and promotions

Shipping, returns and
payment methods merchandising

Facebook and Instagram shop


Product tagging

Shop insights and analytics